Free Quotation Template for Small Businesses
Stop wasting hours creating quotations from scratch. Whether you're a contractor, freelancer, consultant, or small business owner, having a professional quotation template saves time and makes you look credible.
In this guide, you'll find everything you need to create professional quotations - including what to include, common mistakes to avoid, and how to customize templates for your industry.
What Should Be Included in a Quotation?
Every professional quotation should include these essential elements:
1. Your Business Information
- Company name and logo
- Business address
- Contact details (phone, email, website)
- Business registration number (if applicable)
2. Client Information
- Client name or company name
- Client address
- Project name or reference number
3. Quotation Details
- Unique quotation number (e.g., Q-2025-001)
- Date of issue
- Validity period (e.g., "Valid for 14 days")
4. Itemized List of Products/Services
| Description | Qty | Unit Price | Total |
|---|---|---|---|
| Website Design - 5 pages | 1 | $2,000 | $2,000 |
| Logo Design - 3 concepts | 1 | $500 | $500 |
| Subtotal: | $2,500 | ||
| Tax (10%): | $250 | ||
| TOTAL: | $2,750 | ||
5. Terms and Conditions
- Payment terms (e.g., "50% upfront, 50% on completion")
- Delivery timeline
- What's included and excluded
- Cancellation policy
- Warranty or guarantee (if applicable)
6. Payment Information
- Accepted payment methods
- Bank account details or payment links
- Currency
Quotation Template Examples by Industry
For Contractors & Construction
Construction quotations should include:
- Detailed scope of work
- Materials list with specifications
- Labor costs broken down by trade
- Timeline with milestones
- Permits and fees (if applicable)
- Warranty on workmanship
Example item:"Kitchen Renovation - Remove existing cabinets, install 12 linear feet of custom oak cabinets, granite countertops, new sink and faucet - 5 days"
For Freelancers & Consultants
Service-based quotations should include:
- Deliverables clearly defined
- Number of revision rounds
- Timeline for each phase
- What client must provide (assets, content, etc.)
- Out-of-scope items
Example item:"Content Writing - 10 blog posts (1,000 words each), SEO optimized, includes 1 revision round per post - Delivery: 2 posts per week"
For Product-Based Businesses
Product quotations should include:
- Product specifications
- Quantity discounts (if applicable)
- Shipping costs and method
- Delivery timeframe
- Return policy
Example item:"Office Chairs - Model XYZ123, ergonomic mesh back, adjustable height, black - Qty: 20 units - Includes free delivery"
Common Mistakes in Quotation Templates
1. Being Too Vague
❌ Bad: "Marketing services - $5,000"
✅ Good: "Social media management - 20 posts/month (Instagram & Facebook), community engagement, monthly analytics report - $5,000/month"
2. Forgetting the Expiration Date
Always include: "This quotation is valid for 14 days from the date of issue."
Without it, clients can accept your quote months later when your costs have increased.
3. Unclear Payment Terms
❌ Bad: "Payment required"
✅ Good: "Payment terms: 50% deposit upon acceptance, 50% within 7 days of project completion. Accepted methods: Bank transfer, PayPal."
4. Missing Contact Information
Make it easy for clients to reach you. Include phone, email, and physical address.
5. Poor Formatting
A messy, hard-to-read quotation makes you look unprofessional. Use:
- Clear headings and sections
- Consistent fonts and colors
- Tables for pricing
- White space for readability
How to Customize Your Template
Add Your Branding
- Include your logo at the top
- Use your brand colors
- Add a professional header and footer
Tailor to Your Industry
- Construction: Add compliance certifications, insurance details
- Creative services: Include portfolio samples or case studies
- IT/Software: Specify hosting, support, or licensing terms
Save Common Items
If you offer the same services repeatedly, save them as reusable items. For example:
- "Standard website hosting - $50/month"
- "Logo design package - 3 concepts, 2 revisions - $500"
- "Hourly consulting rate - $150/hour"
Digital vs Paper Quotations
Why Digital Quotations Win:
- ✓ Faster delivery (email vs mail)
- ✓ Easy to track (did they open it?)
- ✓ Professional PDF format
- ✓ Automatic calculations (no math errors)
- ✓ Reusable templates
- ✓ Organized database of past quotes
- ✓ Eco-friendly
Best Practices for Using Quotation Templates
- Always customize- Don't send generic templates. Add client name, project details, specific deliverables.
- Review before sending- Check for typos, calculation errors, and outdated information.
- Follow up- If you don't hear back in 3-4 days, send a friendly reminder.
- Track everything- Keep a database of all quotations sent, accepted, and declined.
- Learn from rejections- If quotations are being rejected, ask for feedback.
Free Tools to Create Quotations
While you can use Word or Excel for basic quotations, dedicated tools offer major advantages:
SendMeQuotation.today Features:
- ✓ Professional templates built-in
- ✓ Automatic calculations
- ✓ Save and reuse common items
- ✓ PDF export for easy sharing
- ✓ Track all quotations in one place
- ✓ Share via email or public link
- ✓ Mobile-friendly
Best of all, it's free to start- no credit card required.
Start Creating Professional Quotations Today
Don't let poor quotations cost you clients. With the right template and tools, you can:
- Create quotes in minutes instead of hours
- Look more professional than competitors
- Reduce back-and-forth with clients
- Win more projects
- Get paid faster
Ready to upgrade from Word documents and spreadsheets? Try SendMeQuotation.today - it's designed specifically for creating beautiful, professional quotations that win clients.
Create Your First Quotation Free →